Kensington Sales Group
Experienced Public Sector
Sales Development Reps

Public sector sales pipeline, built by a team that knows government.

Kensington Sales Group is a government sales and business development firm. We embed experienced reps into your sales motion, find the right agency and utility decision-makers, start real conversations and put qualified meetings on your calendar — without the cost of hiring, training and managing an in-house team.

  • Founded 2016
  • 10,000+ qualified meetings booked
  • Federal, SLED, education, public safety & utilities
  • English & Spanish outreach

Companies we've helped sell to the public sector

The challenge

Government is a great customer. Reaching it is the hard part.

Public-sector buyers are fragmented, cautious and bound by procurement rules. Generic outbound doesn't land, and building an internal team that knows the market takes time most companies don't have.

91,000+

Local governments to sort through

Cities, counties, townships, school districts and special districts — each with its own buyers, budgets and timing.

Source: U.S. Census Bureau, 2025
Months→

Long, rules-driven buying cycles

Budgets are set a year ahead, and purchases move through councils, boards and procurement. You need to be in the conversation early — and stay there.

0

New hires to recruit or ramp

Instead of recruiting and ramping SDRs from scratch, plug in reps who already speak the language of public works, IT, finance and procurement.

What we do

An extension of your sales motion, focused on the public sector.

Three ways we help companies that sell to government and utilities build pipeline faster — plus event prospecting and capture support. See all services.

B2G lead generation & appointment setting

We identify and engage federal, state and local decision-makers through targeted, multichannel prospecting — and book qualified meetings for your account executives.

  • Phone-led outreach backed by email and LinkedIn
  • Meetings booked straight onto your calendar
  • AI-assisted targeting of the right roles
B2G lead generation

Embedded inside sales & SDR support

Trained sales professionals work as part of your team — managing outreach, nurturing leads and keeping deals moving through every stage of your B2G sales process.

  • Prospecting under your brand and messaging
  • Lead nurturing and follow-up between meetings
  • No hiring, benefits, training or management overhead
Outsourced SDR teams

Market intelligence

Custom AI research plus direct phone conversations uncover what your target agencies are planning, buying and struggling with — so marketing and sales can act on it.

  • Bid boards, RFPs, budgets and plans monitored
  • Primary research by phone with real buyers
  • Messaging refined to current market realities
Market intelligence
How it works

From target list to booked meetings.

A validated approach, refined over a decade of public-sector campaigns.

Learn your market

We start with your product, value proposition and ideal customer — which agencies, which roles, and why they should care now.

Build the target list

Bid boards, RFPs, adopted budgets, capital plans and AI-powered research turn into a prioritized list of jurisdictions and decision-makers.

Start real conversations

Our reps call, email and connect — balancing quality and volume — and qualify interest, timing and budget along the way.

Hand off & report

Qualified meetings land on your team's calendar, with notes and the market intelligence gathered from every conversation.

No long-term hiring commitment. You get a ready public-sector sales team without the salaries, benefits, training and management of new employees.

Why outsource

Skip the ramp. Keep the pipeline.

Hiring SDRs in-house

  • Months to recruit, hire and ramp each rep
  • Salaries, benefits, tools and management overhead
  • New reps learning how government buys on your dime
  • Turnover resets your pipeline

KSG embedded SDRs

  • A trained public-sector team, ready to go
  • No long-term hiring commitment
  • Reps who already know the agencies, roles and cycles
  • Meetings plus market intelligence, reported back to you

Compare in-house and outsourced SDRs

Who we are

Dedication, experience, integrity.

Kensington Sales Group is a professional sales and business development firm with over a decade in business, helping companies identify opportunities, build meaningful relationships and grow their customer base.

Mike Dombo
President & Founder

Mike Dombo

Mike brings 30 years of sales experience and got his start in GovTech. He founded Kensington Sales Group in 2016 to help companies navigate the public-sector market and connect with the right government decision-makers.

Mathias Smith
Director of Operations

Mathias Smith

Mathias oversees client relationships and the day-to-day execution of public-sector sales campaigns. Before KSG, he gained experience at Carahsoft, giving him exposure to the public-sector technology ecosystem.

More about KSG
FAQ

Questions, answered.

What does Kensington Sales Group do?
Kensington Sales Group (KSG) is a government sales and business development firm. We embed experienced business development reps into your sales motion to find, contact and qualify decision-makers across federal, state and local government, K-12 and higher education, public safety, healthcare, tribal governments, special districts and utilities. Your team gets booked meetings, plus the market intelligence we gather along the way.
What is an embedded SDR?
An embedded SDR works as an extension of your team. They learn your product, value proposition and ideal customer, prospect under your brand, and book meetings directly onto your account executives' calendars — without you hiring, training or managing them.
Which markets do you cover?
Federal civilian and defense agencies; state, local and municipal government; K-12 and higher education; law enforcement and public safety; healthcare; tribal governments; special districts such as transit, airport, port, fire and water authorities; and public power, cooperative, investor-owned and municipal utilities.
How is this different from hiring SDRs?
You skip recruiting, ramping, benefits and management, and you don't have to wait for new hires to learn how government buys. Our reps already know the agencies, the roles and the buying cycles, and there's no long-term hiring commitment.
Is KSG a call center?
No. Each client gets dedicated reps who learn its product, messaging and ideal customer, and our team works only on public-sector and utility sales.
How many meetings has KSG booked?
More than 10,000 qualified meetings for clients since 2016 — for companies including Verizon, Siemens, Brother Mobile Solutions, Geotab and Kamstrup.
Do you use AI?
Yes — we use AI-powered research tools to build target lists and surface buying signals from bid boards, RFPs, budgets and plans. The conversations themselves are handled by people, which is where trust with public-sector buyers gets built.
Can you reach Spanish-speaking buyers?
Yes. Our team includes callers fluent in both English and Spanish.
Where does KSG work?
KSG is headquartered in Kensington, Maryland, and runs outreach programs across the continental United States and beyond, including Canada and Latin America.

More questions and answers

Talk to us

Let's build your public-sector pipeline.

Book a 30-minute call or send us a note. We'll talk through your market, your ideal buyers and whether an embedded SDR team is the right fit.

  • See how we'd approach your target agencies
  • Get a read on the market you're selling into
  • No commitment — just a straight conversation
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