Kensington Sales Group
Data

Largest Native American tribes in the U.S.

The largest tribal populations from the 2020 Census, where they live and how tribal governments buy.

Updated November 8, 2026 · By Mike Dombo, Kensington Sales Group · 4-minute read

Key takeaways

  • The 2020 Census counted about 9.7 million people who identified as American Indian or Alaska Native, alone or in combination with another race.
  • The Navajo Nation was the most common single-tribe response among people reporting only American Indian, at 315,086.
  • Cherokee was the largest group overall, at 1.5 million, though the Cherokee Nation reported about 450,000 enrolled citizens in 2023.
  • Oklahoma, Arizona, California, New Mexico and Texas together are home to just over half the American Indian alone population.

Tribal nations are sovereign governments that run their own procurement for health, housing, public safety, utilities and enterprises. This page uses Census Bureau data to show the largest tribal populations and where they live.

Largest American Indian and Alaska Native groups

#GroupPeople, 2020 (alone or in any combination)
1Cherokee1,513,326
2Aztec583,981
3Navajo Nation423,412
4Maya300,519
5Blackfeet Tribe of the Blackfeet Indian Reservation of Montana297,899
6Choctaw255,557
7Alaska Native (general response)241,797
8Chippewa130,048
9Apache129,589
10Sioux126,571

Source: U.S. Census Bureau, 2020 Census Detailed Demographic and Housing Characteristics File A, Table T01001, as compiled by the Congressional Research Service (IF12612). People could report more than one group and are counted in each. Aztec and Maya are Latin American Indian groups, not U.S. tribes. Census counts are self-identification and differ from tribal enrollment.

Largest tribes among people reporting one race

  • Navajo Nation: 14.6% of the American Indian alone population, the largest share, with 315,086 people.
  • Cherokee: 10.0%.
  • Choctaw: 3.2%.
  • Lumbee Tribe of North Carolina: 2.5%.

Source: U.S. Census Bureau, "A Look at the Largest American Indian and Alaska Native Tribes and Villages," October 2023.

Where tribal populations are concentrated

  • Oklahoma: 14.2% of the American Indian alone population.
  • Arizona: 12.9%.
  • California: 9.9%.
  • New Mexico: 9.1%.
  • Texas: 4.8%.

The Navajo Nation Reservation and Off-Reservation Trust Area has nearly 10 times the American Indian and Alaska Native population of the next-largest reservation, according to the Census Bureau.

How tribal governments buy

  • Sovereign procurement. Each tribe sets its own purchasing rules, often through a tribal procurement office or council approval.
  • Federal funding. Many tribal purchases are funded through programs such as the Indian Health Service, Bureau of Indian Affairs and HUD's Native American housing block grants, which can carry federal procurement requirements.
  • Indian preference. Many tribes give preference to Native-owned businesses, and some have Tribal Employment Rights Offices that set hiring requirements on contracts.
  • Tribal enterprises. Tribal casinos, utilities, construction firms and federal contracting companies are major buyers in their own right.

How KSG helps

Kensington Sales Group's SDRs book meetings with public agencies across Federal, SLED, K-12 & Higher Ed, Healthcare, Tribal, Special Districts and Utilities. We help vendors reach tribal health, housing, utility and enterprise leaders with outreach that respects tribal sovereignty and procurement rules. See how our tribal sales development works.

Found a broken link or something inaccurate? We keep this page up to date. If a link doesn't work or any information here is wrong or out of date, report it by email to research@kensingtonsalesgroup.com and we'll fix it.
FAQ

Frequently asked questions

What is the largest Native American tribe in the U.S.?
By 2020 Census responses, Cherokee was the largest group, with 1.5 million people identifying alone or in combination, while the Navajo Nation was the largest single-tribe response among people reporting only American Indian, at 315,086.
How many people are American Indian or Alaska Native?
The 2020 Census counted about 9.7 million people who identified as American Indian or Alaska Native alone or in combination with another race.
Why do Census counts differ from tribal enrollment?
Census figures are self-reported and include people who identify with a tribe without being enrolled citizens. For example, the Cherokee Nation reported about 450,000 enrolled citizens in 2023, compared with more than 1.5 million people reporting Cherokee in the 2020 Census.
Which states have the largest American Indian populations?
Oklahoma had the largest share of the American Indian alone population in 2020, at 14.2%, followed by Arizona, California, New Mexico and Texas.
Work with KSG

Turn this research into booked meetings.

Kensington Sales Group embeds SDRs who already know how agencies and utilities buy. See all services.

Government lead generation & appointment setting

Phone-led outreach to federal, SLED and utility decision-makers, with qualified meetings booked straight onto your calendar.

B2G lead generation

Embedded SDR teams

Trained reps prospect under your brand and keep deals moving, without the cost of hiring, training and managing your own team.

Outsourced SDR teams

Market intelligence

Research and direct conversations with buyers that show what your target agencies are planning, budgeting and buying next.

Market intelligence

Ready to build your public-sector pipeline?

Book a 30-minute call. We'll talk through your market, your ideal buyers and whether an embedded sales development team is the right fit, with no commitment.